How New Technologies Impact the Wireless Industry

New technologies are impacting both revenue opportunities and cost structures for tower owners. AI is creating new operational efficiencies, edge computing is opening opportunities to attract new tenants, and Open RAN could change tower leases by introducing network sharing and by increasing the frequency of infrastructure changes.

Let’s explore the ways network operators, tower operators, and vendors are preparing to take full advantage of emerging technologies and the potential business models that accompany these new technologies.

5G: Changing the Game for Operators
5G is fundamentally transforming the wireless industry. This latest generation of wireless technology demands enhancements to existing infrastructure, especially in terms of increasing fiber backhaul and reducing latency. However, the deployment of 5G is still evolving over time—rollouts are selective and strategic.

The growth of 5G is also presenting new opportunities for operators beyond traditional wireless carriers. The need for advanced infrastructure to support 5G’s high speeds and low latency is opening doors for partnerships with cloud providers, IoT platforms, and even electric vehicle charging facilities. These new opportunities bring diversity in revenue and reduce concentration risks.

AI: Driving Operational Efficiency
Artificial Intelligence is playing a pivotal role in reshaping operations across our industry. By harnessing the power of AI, organizations can create operational efficiencies, streamline workflows, and provide faster, more accurate services to customers.

AI helps to make sense of the vast amounts of operational data generated in the wireless industry. Through data analysis, operators can optimize tower usage, anticipate maintenance needs, and reduce downtime. This level of automation not only saves time but also reduces costs, allowing companies to operate more efficiently.

Impacts of AI on the Workforce
The introduction of AI is changing the nature of the workforce in the wireless industry. While some worry that AI will replace jobs, in this industry, AI is more likely to transform jobs rather than eliminate them. AI enables automation of mundane tasks like data entry, but it also creates new opportunities, such as roles for drone pilots to assist with tower inspections. AI helps with automation by enabling machines to perform repetitive, time-consuming tasks more efficiently and accurately than humans. In the wireless industry, AI-driven automation can process large volumes of data quickly, such as analyzing network performance metrics or managing inventory. This reduces human error and frees up workers to focus on more complex and strategic tasks.

The key to thriving in this evolving environment is adaptability. Workers who can cross-train and adapt to new technologies will be well-positioned to succeed. The introduction of AI is also pushing the industry toward creating hybrid roles—technicians who understand both the physical and digital aspects of tower operations.

Edge Computing: Expanding the Role of Towers
Edge computing has been a hot topic in the wireless industry for a while now, presenting an exciting opportunity for growth. The concept of edge computing involves placing computing power closer to the end user to enable faster data processing and reduced latency. For tower operators, this translates into an opportunity to host edge nodes on existing infrastructure.

While the initial excitement around edge computing has settled, recent developments have shown that it is far from over. Real commercial deployments are taking place, focusing on gaming, AI applications, and critical safety systems. Despite the progress, implementing edge computing comes with challenges, such as the need for substantial ground space and strategic planning for multi-tenant utilization.

ORAN: Introducing Flexibility to Network Infrastructure
Open RAN (ORAN) is introducing significant changes to network infrastructure. Unlike traditional radio access networks, ORAN decouples hardware and software, bringing openness and flexibility. This approach allows operators to choose components from different vendors, potentially lowering costs and fostering innovation.

However, adoption of ORAN is still in its infancy, especially in the U.S. Greenfield deployments—those without pre-existing infrastructure—are most likely to embrace ORAN first. Established operators are more cautious due to the complexity and cost involved in transitioning existing networks. In certain regions, such as parts of Europe and Asia, government mandates for network sharing are driving faster adoption of ORAN.

Workforce: Adapting to Industry Changes
The evolving technology landscape is having a major impact on the wireless workforce. The introduction of technologies like AI, edge computing, and ORAN requires new skill sets, transforming the roles and responsibilities of workers in the industry.

AI and automation are reducing the need for manual labor in certain areas, but they are also creating new roles. For instance, the use of drones for tower inspections has led to the emergence of drone pilot positions. Moreover, as towers become hubs for edge computing and ORAN, technicians will need to understand both hardware and software aspects to maintain the infrastructure.

Training and cross-training are becoming more important as companies strive to prepare their workforce for these changes. Embracing technology will be critical for the next generation of the wireless workforce, as adaptability and continuous learning will define career success in the industry.

What’s Next: Preparing for 6G
With 5G still in its rollout phase, the industry is already setting its sights on 6G. The development of 6G is expected to focus largely on energy efficiency, driving down the power consumption of mobile networks. However, the transition to 6G is still in the distant future. The current 4G/5G infrastructure is sufficient for most applications, and there isn’t yet a strong push for moving to 6G until the need arises.

The economic viability of 6G will ultimately depend on its ability to deliver a return on investment for operators. For now, organizations are focusing on maximizing the potential of 5G and preparing themselves for a future where 6G will become a reality.

Emerging technologies are reshaping the wireless industry in profound ways. These advancements are opening up new business opportunities, transforming cost structures, and driving changes in workforce dynamics. For operators, the key to success lies in embracing these technologies, being adaptable, and positioning themselves to harness the opportunities presented in this rapidly changing landscape.

The future is full of promise for those ready to evolve alongside technology; the key to success, however, is staying informed and adaptable. At Connect (X) 2025, industry leaders, innovators, and experts will convene to explore how these advancements are reshaping the industry.

Learn More